Engineering your Selling Process for Consistent Revenue with Sam Rockaway
February 18, 2025
REDCOM’s SVP of Sales Sam Rockaway joined Andrew Frazier on his Leadership LIVE Podcast through Small Business Pro University. Frazier invites experienced entrepreneurs and business owners to share their secrets to success via Livestream.
In this episode, Sam highlights that great salesmanship is not about selling a product, but rather solving a problem. The greatest strength is the ability to communicate real value to clients by understanding their needs and offering tailored solutions. He stresses that this is how companies differentiate themselves from competition and drive deals forward.
Don’t miss out on this episode! Watch below.